INDIVIDUAL TE DA

Bauer Media Audio UK’s Group Operations Director, Chris Ward, explains the need for a fresh approach: "KISS is the home of the biggest dance and R&B, and we needed a sound that matches that energy - something bold, fresh, and instantly recognizable across everything we do. Whether it’s on air, online, or on socials, this new sonic identity makes sure KISS cuts through."

Meet Bart Arens from NPO Radio 2! In this feature, he subtly unravels the distinct charm of his show, sharing his genuine passion for radio and the intricacies of imaging.

Brand manager Gaël Sanquer, believer in the power of passionate radio, shares how he integrates our jingle packages (and power intros) in their Hit Music Only playlist.

Station manager Rick Waltmann and morning host Jaap Brienen talk about their branding needs and how they use our package on air to make it enhance their music flow.

Collaborating with visual designers, we have created a lively soundtrack to Ketnet's new ID package, adding the music to the message. Playful sounds evoke curiosity and stimulate creativity.